Everything You've Ever Heard About Generating Leads For Your Business Is WRONG!
There are two things EVERY business owner wants. First, they want to generate more leads, attract more clients and make more money so they can eliminate any current financial distress they find themselves in. Second, they want to reach $1 million in annual revenue so they can begin to live the life they have always dreamed of having and so richly deserve.
The Marketing Inner Circle was specifically created to provide all small business owners with the tools, resources and support they need to accomplish both of these goals.
How? First, we help you target your ideal client, understand exactly what they want when they make their decision to buy, and create compelling marketing messages that enable you to out-market and out-sell your competition.
We even provide you with "done-for-you" marketing and advertising examples that are proven and tested to get real-world results. Once we help you to establish a successful and lucrative sales process, we then help you document this process and license it worldwide to others in your market.
When you begin to "franchise" your business in this manner, you not only build a multimillion dollar business but you now begin to work fewer hours while making more money.
Want proof?
Then put us to the test. Watch our business-altering video titled The 3 Biggest Lead Generation Mistakes Small Businesses Make... And How To Overcome Them All.
We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition.
Available for Free Here: www.MarketingInnerCircleCoaching.com
A Real Estate Bidding War...Is it a Thing?
Multiple Offers VS a Bidding war
Buying a home can be both exciting and challenging.
Prices have gone up, mortgage rates are down, and finding and buying just the right home has become a little more challenging. Inventory is light and buying pressure is high, but people just like you are buying and selling homes every day..
There's a joke going around right now:
Question: "How is the market?"
Agent: "Do you remember last April when you were looking for toilet paper? Kind of like that."
As a Buyer, Preparation is mandatory in this market. You need to be able to jump when the right house comes along. Know How?
By being fully pre-approved with your Mortgage Advisor and having your deposit ready and available.
The current reality is that a home for sale often generates offers from more than one buyer. In fact, sometimes a seller will list their home for significantly less than it’s worth in hopes of creating multiple offers. Listing with a lower price increases interest in the house and can better the odds that multiple people will fall in love with it.
When this happens the listing realtor will usually have a predetermined time for presentation of offers and will present all of the offers in hand to the seller at the same time. Obviously, the best offer wins.
Contrary to popular belief there is usually no actual bidding, each buyer has been informed to put in their best offer first, as there will usually be only the one opportunity to present an offer.
If all of the offers are too low, they may ask all of the buyers to make higher offers. Again, the best offer will then win. But "best" is in the eye of the beholder.
Sometimes it isn't the highest offer that actually wins. It may be that the dates line up better, or the deposit is stronger, or the subjects are more amenable. Whatever it is, staying flexible and being pre-qualified offers the best possibility of winning.
Should I Wait Until the Market Drops to Buy an Investment Property?
With all the issues that is currently going on, the biggest question I am getting from investors is, “Is now a good time to buy an investment property or should I wait until the real estate market drops?”
Anyone asking this question is really asking a different question in disguise. The real question is, “Will I make money or lose money if I buy a real estate investment now?”
The answer depends on whether you have a long-term strategy or a short-term strategy in place.
Long-Term Strategy
If you have a long-term strategy, I believe now is always the right time to buy, as long as the fundamentals of the purchase are sound. By that I mean:
1. It cash flows.
2. It is a good product in a decent location.
3. You’re not over-leveraged.
There are cycles, yes. But over the long run, values almost always go up.
The two main ways investors make money on real estate over time are through appreciation and rent growth. We can see the property value will go up over time, but what about rent growth?
CMHC releases all of these numbers that are taken on a national level and local markets and you have to make sure you understand the numbers and trends for any specific market you plan to invest in.
Short-Term Investing
If you are looking at doing a fix and flip or a new build and planning to sell out in the next three to 12 months, you need to have a good grasp of the current supply and demand dynamics of your local market.
We entered 2021 with a shortage of supply for both new construction and rental property in most markets of Canada, and people still need a place to live.
Building (supply/inventory) has lagged demand in most markets, propping up prices. There are fewer properties on the market and prices continue to rise.
What could lead to an increase in supply?
Foreclosures. Over the last few years, couples have been buying homes with as little as 5% down, while relying on two jobs to make ends meet. We could see more distressed properties coming to market in the next eight to 12 months if, for example, one person loses their job and they are not able to make their payments.
But foreclosures don't necessarily mean deals. Banks will still seek the highest and best offers for properties, so if there are 10 buyers for every foreclosure, there won't be any fire sales.
The bigger question when looking at short-term values is the demand. Demand is driven by people’s willingness and ability to buy. If there are still people with good jobs and loans are available at decent rates, then there will still be buyers.
In the 2008 recession, there were very few buyers because lending requirements tightened and people couldn't get loans. So far, that hasn't been the case with this downturn. There are people who can no longer qualify for a loan based on job loss, but it hasn't reached the proportions of the last recession and that is keeping our real estate market extremely busy.
Bottom Line
If you have a long-term strategy, now is always a good time to buy and you will do well over time. If you are looking for short-term gains on flips or developing new builds, then you need to keep a close eye on the current supply and demand dynamics of your local market.
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